Preparing for active sports means pushing yourself physically and mentally to get to the finish line.
Whether you’re doing a triathlon, 100 mile cycle race, or running a marathon – training and nutrition is vital for preparedness. But what if you could gain an added advantage?
Throughout the year ERDINGER Alkoholfrei has been fuelling athletes up and down the country – from novice to professionals.
You’ll see them at the finish line from the Manchester and Brighton Marathons, Blenheim and London Triathlon, Le Tour de Yorkshire to the forthcoming inaugural Velo South 100 mile cycle race providing participants with a rewarding pint – yes that’s right, a post-beer celebration after an epic triumph.
However, this is a celebration with a healthy difference, ERDINGER Alkoholfrei is an alcohol-free beverage which contains isotonic properties that quench thirst fast – therefore the perfect recovery drink for those leading active lifestyles.
Low in calories and under 0.5% ABV, it’s a great free-from option for those leading a healthy and balanced lifestyle.
ERDINGER Alkoholfrei has been proven to be far more than just an isotonic thirst quencher and its polyphenols are particularly effective in aiding recovery after sport. Polyphenols occur naturally in plants as pigment, flavour or tannins, many of which have been credited with health-promoting and cancer preventative properties.
ERDINGER Alkoholfrei was tested in “Be-MaGIC”, the largest world-wide study of marathons in 2011 by Dr Johannes Scherr from the Department of Preventative and Rehabilitative Sports Medicine of the Technische Universitaet Muenchen at Klinikum rechts der Isar.
Scientists found that drinking ERDINGER Alkoholfrei during training promotes physical and mental performance, stimulates the immune system weakened by physical stress, and has a positive impact on the cardiovascular system.
Interestingly runners who drank the alcohol-free wheat beer were up to three times less susceptible to developing colds.
It’s not surprising that the drink includes fans like multi Ironman winner Lucy Gossage who has won two triathlons in the space of two weeks!
But the best thing about ERDINGER Alkoholfrei? It tastes great!
Leading a healthy lifestyle shouldn’t mean forgoing the chance to enjoy delicious natural flavours.
Savour the subtle aromatic-malty notes and a delicate hint of brioche aromas.
Naturally brewed respecting Bavarian Purity Law and using only four ingredients of water, malt, hops and yeast, the caramel-sweet taste is balanced with the bitterness of aromatic hops and a hint of light, fruity acidity that provides a tingly, fresh finish.
The light golden wheat beer is topped with a beautiful white froth and best served chilled for maximum enjoyment.
A key component within the sports community lifestyle, ERDINGER Alkoholfrei can be enjoyed whilst training to help improve performance. For those not so active, but looking to enjoy a healthy balanced lifestyle, whet your lips when abstaining during Sober October and Dry January or simply to enjoy a break from alcohol but without missing out on a tasty freshly brewed beer.