We all look for health and wellness information online and influencers are at the forefront of delivering some of the most prominent…
Content, CredibilityTricks & Tips
Because online influencers and experts are already trusted within their area of specialism, often their word is taken as gospel, meaning their endorsement can be a hugely valuable marketing tool for brands.
In this month’s instalment from Sarah Greenidge at Wellspoken, we explore what happens when your blog is starting to venture out of the realms of your expertise, and what to do to rectify it to stay credible.
Have you heard of the term health literacy? Research from government agencies across the globe indicates that more often than not, the average person is unable to understand and action health information that is provided to them. Here’s how you can help.