We love working with brands and helping them to collaborate with our bloggers – so much so that we are always on the lookout for exciting people to talk about and share! During our extensive research to find the hottest trends and coolest products, we come across up-and-coming brands that we just have to introduce you to! Some of the brands below you’ll find in our opportunity board, others are simply companies our detectives found online. Let’s take a look at what’s trending in the HBC Edit this week.

Virgin Coconut Water by Mighty Beembs-34

The most refreshing, rehydrating and natural drink around, coconut water is like liquid gold for your body. What we love about Mighty Bee’s virgin coconut water is that it’s frozen as soon as the coconut husk leaves the tree in Thailand – you don’t get fresher than that! Organically certified by our friends over at the Soil Association and with the freshest taste around, this is the coconut water of the future.

Pick it up at: Available in London from selected stores and online for delivery within the M25 area of London.

Perfect for… Adding a sweet taste to your smoothies, or treating your body post-workout

Hangry Snack BarsCombined

We’ve all said something we didn’t mean when we were hangry. It happens to the best of us, and did you know there’s actually scientific proof that ‘hangry’ is a genuine mood caused by a change in blood-glucose levels?  Designed to put you in a good mood, Hangry use wholesome, honest ingredients in their delicious snack bars, perfect for when you need a nutritious snack to beat the hanger. We’re big fans of the Original Nutter bar, but Hangry also do two other equally as delicious flavours: Cranky Cacao and Berry the Rage (oh, how we love a good pun!).

Pick it up at: Available to order online in the UK

Perfect for… When the hanger sets in, around mid-afternoon

Cold-brew Coffee Concentrate by NOMI Drinksboxed-full

We just can’t get enough of cold-brew coffee. Have you tried it yet? The guys over at NOMI Drinks are taking it to the next level, and are now producing cold-brewed coffee concentrate in a box! Either pour over ice to enjoy a smooth, fresh iced-coffee, or add to hot water for your morning fix. A freshly brewed cup of cold-brew whenever you fancy – not just when you’re on the go. You can even choose to set up a weekly or bi-weekly delivery service – cold-brewed delivered regularly, right to your door!

Pick it up at: Available to order online in the UK

Perfect for… Bringing artisan quality to on-the-go coffee. Or for those who like to party, say hello to your new must-have Espresso Martini ingredient.


A portable scent speaker? Now, before you turn away thinking ‘jeez I’ve heard it all!’, let us explain. Scents have the power to effect the mood you’re in and the emotions you’re feeling. Based on a similar idea to music using a range of notes to appeal to your auditory senses, Cyrano creates a melody of different scents to combat ‘olfactory fatigue’ (which occurs when you become so used to a smell that you stop noticing it). Harvard Professor David Edwards designed a compact device that features 12 scents and has the ability to evoke different moods. Cyrano features different scents designed to ‘Get Energised’, ‘Get Relaxed’ and ‘Get Away’, and also allows you to create your own sensory playlist. The idea is that you can literally design your moods by designing your air!

Pick it up at: Available to order online in the USA

Perfect for: creating your own zen zone through sensory stimulation.