Working with Brands

Are you in it just for the free samples?

Let's talk about the attitude and relationship between the blogging community and brands. A number of brands have decided to stop working with bloggers because of their unrealistic demands but more importantly not delivering on a promise. How can we, as bloggers, change our attitude towards collaboration?...

Marketing Trends for 2017

2016 was a year of creative opportunities and new ways of reaching audiences, especially for brands. 2017 is set to harness these new strategies even further and make the brand-reader experience even more exciting....

How to Create your First Media Kit

Ideally, a media kit should list a variety of things, such as your blog’s topics, statistics, collaboration options, and more. It is essential for making a good impression and landing more (and higher paying) blog sponsors....